Thursday, September 2, 2010

Fast Company Pulls a Fast One

July 6, 2010

Fast Company has been a darling of the geek set since it first launched. The magazine is full of the coolest gadgets, the hippest companies and really good information and the website is a vibrant community. So what went wrong with the “Influence Project”? The site which recently launched entices a user to enter their [...]

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PR 101- Reaching Out to Bloggers

July 2, 2010

If you’ve got a great story it seems only natural for PR to reach out to bloggers in your space and get them to write about you right? Yeah…. well that seems to be the latest problem for bloggers who get tons of emails and press releases every day trying to get them to write [...]

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The Abundant Water Project

June 23, 2010

There are some really wonderful nonprofits out there that work to develop water resources in places where water is scarce. But what about when there is water all around but none that’s safe to drink? This is what’s happening in Southeast Asian countries. Sure there’s water but it’s not safe water. Top that with limited [...]

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Secret Formula for Social Media Success? Naaah.

June 22, 2010

What it takes to be a success in social media is the ability to be fluid and organic in your approach. To move quickly and decisively as new issues develop, evaluate new tools and networks for their usefulness, usability and appropriateness. To interact with your users and community and listen to what their needs and [...]

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Social Networks and Privacy

June 17, 2010

I was on a panel today at CFP entitled “Privacy, Activism, & Social Networking: Protecting Privacy While Running a Media Campaign in 140 Characters or Less” with Tamar Gubins, Deborah Pierce, David Roth and  Danny O’Brien and I’ve been going round and round in my head  about my own position on privacy online and looking [...]

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Wait a minute, did Guy Kawasaki just call me a “Social Media Nazi”??

June 16, 2010

Well I guess he sorta did. I went to the Ragan Social Media Summit event at Cisco #RaganCisco ) last week and I have to say Guy’s presentation was outstanding. He’s amazing and I loved it. Even if he DID call out a certain group of social media mavens as “social media Nazis”. Ok, and [...]

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Give some thought to social media and privacy

June 9, 2010

I attended one of the pre-sessions of the Ragan Communications Social Media Summit at Cisco today. The session was on legal issues, but the first part was really all about security, and Christopher Burgess a senior security officer at Cisco (@burgessct on Twitter) brought up some interesting points. True, most of it is very common-sense [...]

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Social Media and Sales

June 4, 2010

I spoke this week at Radio Ink Convergence on the Silicon Valley Microsoft campus with James Hipkin, Alejandro Reyes and Bryan Fikes. I thought the show organizers were spot on with this opening statement “Interactive Media is Radio’s Next Big Boom. You cannot manage it if you don’t understand it.” Here’s the highlight reel from [...]

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Stop using social media to build traffic to your web site!

May 26, 2010

Some people sell social media as a “great traffic driver” and it is, it’s awesome Google candy too, but that shouldn’t be your goal or your sole reason for using it.

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Gist- Social CRM

May 24, 2010

Gist gives you an overview of what your contacts are doing on multiple networks. The integration with email and Google apps makes it a super powerful Social CRM tool.

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