Janet Fouts- Social media strategist, corporate trainer, best-selling author and CEO of Tatu Digital Media
What I do
Our popular social media strategy and management services enable you to make the best use of the right social networks for you. Learn more
Janet’s authored five books on social media marketing, all with the intention of making social media easy to understand and implement for your business. Check them out! Browse books
How can I help you?
Do you want to earn more customer loyalty? Develop thought leadership in your industry?Contact Me
What’s new on the Blog
Content Marketers, what are your new years goals?
I know, I know, those new year resolutions are everywhere, aren't they? Feeling a little overwhelmed? Guilty maybe? Yeah, I get it, but if you just pick one of these to focus on it's a start toward a better content plan for 2017. My favorites include: Focusing on people, not channels. Actually writing down your content strategy and looking at it again Cleaning up [...]
6 apps that will make you a better blogger right now
As a blogger, I have a tendency to throw off a blog post as a stream of consciousness sort of thing and then go back and edit. Because I like to blog in my own voice I tend to have less than flawless Grammar and my writing style is pretty simple. Not that that's a bad thing, but I know I can do better. Recently I discovered a Chrome app called Grammarly and my writing instantl [...]
Are your social media accounts ready for 2017?
As we look forward to a new year, it's a good time to think about how you've spent your time on social media. Which sites really had a good return on your investment in time and energy? Which ones had the best engagement with your fans and followers? Which turned out to be less worthy of your time? Here are some ways to evaluate your social strategy and streamline to make ne [...]
Facebook Call to Action Buttons get a BIG update
The Facebook call to action button on business pages were a welcome addition, but of course we wanted more, didn't we? You're in luck, they've just updated the call to action button to be really useful, especially if you sell products from your website or offer reservations or event tickets. They've also taken big steps to make it mobile friendly. Yay Facebook! Now users c [...]
Get Your Account Verified on Twitter
You know that little blue checkmark next to the user-name on your favorite celebrity or business accounts? That indicates that Twitter verified the account as real, and it's kind of a big deal. Verification also brings access to a couple of nifty features. On the notifications tabs you'll be able to view notifications from "all", "mentions" and "verified", so you can see wh [...]
The best time to post on Facebook?
I've seen many, many posts, infographics and videos on this topic and I'm here to tell you, there is no perfect time to post on social networks that universally works for everyone. Here's the thing. It all depends on when the people you want to engage are active. If you've had an active account for a while, this makes it a bit easier to see when people want to talk to you. [...]
How to be a Successful Sponsored Blogger
So, you're a blogger and you want to attract brands to sponsor posts, send you free stuff or pay you lots of cash? That's nice. The thing is, there are a zillion bloggers who want this too and don't make the cut. We work with hundreds of bloggers through our influencer outreach programs and here's what I can share with you to get you positioned for better offers and maybe even [...]
The Book of Joy is here! #sharethejoy with @TheDesmondTutu + @DalaiLama
I’m so excited to see The Book of Joy: Lasting Happiness in a Changing World released at last! This project with His Holiness the Dalai Lama and Archbishop Desmond Tutu is the culmination of an amazing amount of behind the scenes work to bring these two together for just a week in Dharamsala. The book chronicles the meeting of great friends and their discussions on joy an [...]