Janet Fouts- Social media strategist, corporate trainer, best-selling author and CEO of Tatu Digital Media
What I do
Our popular social media strategy and management services enable you to make the best use of the right social networks for you. Learn more
Janet’s authored five books on social media marketing, all with the intention of making social media easy to understand and implement for your business. Check them out! Browse books
How can I help you?
Do you want to earn more customer loyalty? Develop thought leadership in your industry?Contact Me
What’s new on the Blog
The Book of Joy is here! #sharethejoy with @TheDesmondTutu + @DalaiLama
I’m so excited to see The Book of Joy: Lasting Happiness in a Changing World released at last! This project with His Holiness the Dalai Lama and Archbishop Desmond Tutu is the culmination of an amazing amount of behind the scenes work to bring these two together for just a week in Dharamsala. The book chronicles the meeting of great friends and their discussions on joy an [...]
I first wrote this post in May of 2005. Funny how things just don't change isn't it? Here's the post again with a few updates. I'd love to hear what you think! Have you been getting emails from companies promising "huge traffic" to your website? We see them almost daily, either through the sites we own, or forwarded from clients wanting to know if it's worth it to invest tim [...]
6 embarrassing email mistakes and how to fix them
We've all gotten emails and thought to ourselves "What the heck were they thinking?".Here are a few of the most annoying mistakes and how to fix them. If you've got your own to share please share in the comments! Emailing your newsletter to your connections on LinkedIn Why not? Well, in the first place if I wanted your newsletter I'd sign up for it. In the second place it's [...]
Remove a page from Facebook Business Manager
Facebook's business manager was created to make it easier for admins to manage more than one page from a single dashboard. It also made it easy to access your ads manager for multiple pages all in one place. It seemed like a good idea at the time but there are plenty of people who aren't very happy with it, and once you add a page to the business manager there doesn't seem to b [...]
Will you watch the #NFL live stream on Twitter?
As you may know by now, Twitter signed a deal with the big 4 sports leagues this year to live-stream games and content from the MLB, NHL, NBA and the NFL leagues. We got a preview of how this might work with the live stream of Wimbledon in July, an event Twitter says was an "incomplete test". The next test? The NFL will live stream the game between the New York Jets at Buff [...]
Are you violating copyrights on social media?
Image sharing is a huge part of social media isn't it? When was the last time you Googled to find just the right image to illustrate your point? Stop that. Stop it now! Why? Simply put most of the images you find in a Google search may well have a copyright on them and if you don't know the source and use it anyway you could be liable for violating copyright laws.The fines can [...]
Free images for your content marketing
You probably know better than to steal images you find on Google for your content marketing work by now, and if you don't you should! If you already know to be cautious about copyright, here are some great resources for free or close- to-free images for the content you develop for your social media accounts or blog. As you'll see, there is a growing trend away from traditio [...]
FOMO, influence and the internet. Still high school?
Remember waay back when you were in high-school and your friend Jenny got that great jacket and suddenly you just HAD to have it? So did every other girl in class because Jenny had influence because she was one of the cool kids. I wasn't. And where did she FIND that jacket? She wouldn’t tell, because then everybody would go get one and pretty soon she wouldn’t be uniq [...]