social media coach

Secret Formula for Social Media Success? Naaah.

June 22, 2010

What it takes to be a success in social media is the ability to be fluid and organic in your approach. To move quickly and decisively as new issues develop, evaluate new tools and networks for their usefulness, usability and appropriateness. To interact with your users and community and listen to what their needs and [...]

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Social Media Services – The Tide is Turning

May 24, 2010

When I did presentations for events or large groups a couple of years ago people wanted to hear what social media was and to understand it’s potential for their business. Now they’re done with all the rah-rah and the high level overviews. They want real, actionable information that’s going to fit with the way they [...]

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The Social Media Generalist

January 28, 2010

gen⋅er⋅al⋅ist [jen-er-uh-list] –noun a person whose knowledge, aptitudes, and skills are applied to a field as a whole or to a variety of different fields. I consider myself a generalist, especially when it comes to social media. Why? Simple. I’m a social media coach. It’s my job to have a macro view of the [...]

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Looking for a social media quick fix?

September 18, 2009

Then don’t read this. This post from Marc Meyer struck a chord this morning. Marc brings to light one of the dark secrets all social media strategists face, and that’s that people who are new to social media often expect to have a strategy document handed to them that will instantly rocket them to “social [...]

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Got some time to serve?

September 16, 2009

I’m not sure how you could have missed it, but we are in the middle of Mozilla Service week! Service week runs September 14 to 21st and they need your help! Mozilla teamed up with idealist.org, betterplace.org, OneWebDay and many other organizations striving to make the world a better place and collected thousands of requests [...]

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Getting to Know FriendFeed

July 17, 2009

FriendFeed just gets more interesting every day. Some people may say it’s too hard to use or it should have more or less features, but you have to look at FriendFeed for what it’s purpose is. FriendFeed was initially a place where you could bring your social network RSS feeds into one place and share [...]

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Win a Copy of Social Media Success!

July 13, 2009

I’m very excited to announce that my book, Social Media Success! will be released late this fall (Maybe early October!). This book has been a long time coming, and I’m fortunate to have a fabulous publisher and lots of support from my family, friends and clients while I pull together case studies and information that [...]

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Building a Twitter Strategy

March 1, 2009

Twitter can be an incredibly powerful networking tool for growing your business and even expanding your personal horizons. OR it can be a terrific time-suck and basically useless. It’s all about how you approach this powerful network and engage on it that makes the difference. This is a one hour on-line crash course in how [...]

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Certified in Social Media?

January 22, 2009

This is probably going to sound like a rant. Maybe it is. Maybe it’s just reality. I got an email from someone yesterday asking me to tell them if they should get “certified” as a social media consultant by a certain software company. Said company sells “THE Enterprise Social Media Solution” and they tell their [...]

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Go to the conversation

November 21, 2008

Getting involved in social media can be a daunting task for some. Many companies think they need to build a forum, a blog or some form of discussion area on their site in order to be engaged. They don’t want to go to the expense and hassle of adding on to their website to get [...]

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