Comments on: Social Media ROI

By: Webbedmarketing

Webbedmarketing — Wed, 01 Jul 2009 05:20:40 +0000

I would say that this is too early to comment on ROI of social media as this is a relatively new web 2.0 tool. Let it be tested on all fronts and then only we can say about ROI.

By: Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources — Mon, 20 Apr 2009 13:08:35 +0000

[...] Social Media ROI From Janet Fouts: Discussion of metrics you may want to consider when measuring ROI. [...]

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Fri, 10 Apr 2009 20:41:56 +0000

[...] Social Media ROI [...]

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Mon, 05 Jan 2009 13:57:47 +0000

[...] Social Media ROI: Janet Fouts explains other ways to calculate your ROI on social media. [...]

By: Women 2.0 » We will be at the UC Berkeley campus on Nov 18th!

Women 2.0 » We will be at the UC Berkeley campus on Nov 18th! — Tue, 04 Nov 2008 07:26:33 +0000

[...] Social Media ROI [...]

By: Janet

Janet — Tue, 04 Nov 2008 04:31:14 +0000

Thanks Glen,
Yep, I have a whole pile of posts reviewing tools for networks and also measurement. Now to just pull that rabbit outta my hat.Soon. I promise!

By: Allan

Allan — Mon, 03 Nov 2008 21:15:06 +0000

ROI on any investment or initiative is important. Social Media is still so new that the metrics involved in measuring ROI in this space are still in their infancy. It is going to take some time before we truly understand what Social Media ROI really means.

By: Jeennifer

Jeennifer — Sun, 02 Nov 2008 16:03:02 +0000

There’s a very good video clip with KD Payne on the Social Media Explorer site where she talks about what the “R” in ROI means for social media. Have you seen it?
http://www.socialmediaexplorer.com/2008/10/28/what-is-the-roi-for-social-media/

By: Glen T

Glen T — Sun, 02 Nov 2008 15:51:19 +0000

Like this post too. Added your feed to Netvibes and look forward to more. Will you cover tools more? So many new things coming out I can’t stay on top.

By: Warren Sukernek

Warren Sukernek — Fri, 31 Oct 2008 05:03:05 +0000

Nice post with lots of great resources. I like how you move the client from easy trackable but irrelevant metrics to real, impactful ones. Warren Sukerneks last blog post..Do you remember your first?