Social Media in 2010?

social media predictionsI’m not really all that big on this annual prediction stuff, but a conversation on our Blog Talk Radio show last night sucked me in. Just a little.

What are going to be the big changes in social media for 2010?

I think we’re going to see a shift from creating strategies and marketing plans to actually implementing them. Enough talk, enough prosthelytizing. What are we really going to do? How are we going to measure it? How will we make it happen? What will we do differently?