Saturday, February 4, 2012

From the category archives:

Social Media in Action

Thoughts on social media, news and Utoya

July 24, 2011

Let me first say that I am shocked and horrified by the events at Utøya. My heart goes out to the family and friends of all on the island, and I cannot imagine what they must be feeling right now. As the news reports came in through social media and traditional press I think we [...]

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Social Media -YOU gotta do it

July 19, 2011

Social media engagement does not happen by accident. It does not do itself. Sure, there are those random occurrences where you get a referral or a hit from someone you just met on Twitter, but trust me, it almost never happens until you’ve put some effort into your Twitter presence. If your blog is an [...]

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What does a latte have to do with a blue key?

June 13, 2011

For the price of a grande extra-foam half-caf non-fat hazelnut latte you could change lives. Really. Five bucks can help the UNHCR support refugees around the world. You think they get lattes in a refugee camp? Nope, but there are places you could feed a person for a day or two on what you spend [...]

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Museum of Me? Really?

June 6, 2011

Have you been to the Museum of Me? Created your own “museum” from your Facebook images and videos and the avatars of your friends? As a designer and developer I have to say it’s a lovely implementation of a visual display of information. At the same time it’s funny how we are so jaded now. [...]

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Empire Avenue – Measurement of Social Influence?

May 29, 2011

People have been telling me I’ve “just GOT to sign up for Empire Avenue“, and “it’s a true measure of the real social influence of the experts”. Bullshit. It’s a game. It’s a relatively interesting game, especially if you like to watch ant farms. Anybody who is signed up can tell you how quickly you’re [...]

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Social Media PR Tweet

May 17, 2011

Public Relations is a changing field and it can be a challenge to manage and control  corporate messaging in these times of lightning fast responses and broad data dissemination through social media networks. The advancement of good listening tools allow a PR team to keep an ear to the ground for news about their clients [...]

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What’s the right balance of personal and professional in social media?

May 11, 2011

People who want to use social media to advance their professional reputation, attract business or build a brand often struggle with deciding where the line is between personal conversations and professional ones. If you’re using social media for your business, know this. People are more likely to do business with a friend than they are [...]

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TEDx San Jose

March 26, 2011

I’ve been inspired by TED talks for some time. How can you not be? With talks  from amazing minds like Temple Grandin, Kary Mullis, talents like Sirena Huang, Sara Kay, how could you not spend a little time each day being inspired too? So of course when I was asked to volunteer a little time to [...]

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9 Ways to be more visible in social media

March 23, 2011

So you built a new blog, set up a Facebook page and started tweeting and STILL you’ve got virtually no friends? You’re not alone. It used to be that a tweet would be noticed by your friends and shared fairly quickly. That was before there were 90 million tweets per day and 60 million Facebook [...]

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Facebook just got better (at least for admins)

February 11, 2011

As you might have already heard, Facebook just rolled out the new Facebook Pages design and features as a preview last night. The goal is to make pages look more like profiles and although you still won’t have the same options as you do on your profile it’s a big step in the right direction. [...]

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