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Will Social Media Transform Your Business?

3. January 2009

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Well here we are a week into the new year and wondering where '09 will take us. The holidays are over and some sink into the doldrums of sugar lows and the sudden quiet that descends after all the family and friends go home. Others see this quiet time as a time to renew and [...]

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What’s Your Social Media Quotient?

31. December 2008

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As 2009 gets rolling it's a good time to take stock of your online position and see if it's up to date or not. Social media should be in your toolkit, but in what form? How do you find what networks and social media sites are a good fit for you and how do you [...]

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Make charity part of your New Year’s promises

27. December 2008

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We went for a wonderful hike at the Pinnacles yesterday, and talked about our plans for the new year. Hikes like this help clear our heads of all the chatter and craziness of our businesses and remember what is really important. We talked about how we plan to give back to the community and the [...]

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Blogging for Dollars

15. December 2008

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A couple of posts popped up lately in which the blogger has been paid to blog about a particular retailer. Twitter was all a Twitter about it with some big name bloggers getting drummed with Tweets and emails accusing them of damaging their own credibility by selling out and on and on. It also put the [...]

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Leveraging Social Media In Your Business

13. December 2008

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This is pretty much the last week of business for many as the holiday parties and gatherings of family and friends take over your personal life and all those year end and "gotta get it done before the holiday break" tasks take over your business time too. Even so, if you're trying to build a business [...]

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Shorty Awards - Nominate your Favorite Tweeters

11. December 2008

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The Shorty Awards honor Twittererati in a variety of categories ranging from advertising, apps and branding to startups, tech and weird. The idea is to recognize your favorite tweeple in 140 characters or less (including the link to the awards page). A quick scan of the top nominees so far shows the usual suspects of [...]

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Diving into a Meme

2. December 2008

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I was tagged to participate in this meme by Lynn Morton who writes a really great blog called "Social Networking for Association Professionals". I'm in amazing company and honored to make her list. The idea is to tell 5 fun things about myself and then choose 5 people I'd like to know better to [...]

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Happy Tweetsgiving!

27. November 2008

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It's Thanksgiving in the US and everybody's getting ready to settle in for a day of football, gorge on our favorite foods and time with family and friends. If you've looked at Twitter lately you may have seen the newest of social media fund-raising efforts, TweetsGiving. The money is to be used to build a new [...]

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Go to the conversation

21. November 2008

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Getting involved in social media can be a daunting task for some. Many companies think they need to build a forum, a blog or some form of discussion area on their site in order to be engaged. They don't want to go to the expense and hassle of adding on to their website to get [...]

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When MotrinMoms Attack

17. November 2008

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One really interesting phenomenon of social media is how fast a discussion can spread through the various networks, and how the momentum of a little negative buzz can quickly become a firestorm. An excellent example of this is this weekend's Motrin scandal. Motrin posted an ad on their web site with a glib comment about [...]

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